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The Rise of Bombay: Contribution of Parsis to the World Heritage Site

rise of mumbai

The Rise of Bombay: Contribution of Parsis to the World Heritage Site  ————- By Conservation Architect Sanaeya Vandrewala.   In light of the latest inscription of the Victorian Gothic and Art Deco ensemble of Mumbai into the UNESCO World Heritage List and in-keeping with the theme of the previous articles …

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Bombay Sappers — Elphinstone Road Station Bridge

BOMBAY SAPPERS

THE BOMBAY SAPPERS. Bombay Sappers and Miners Motto: Sarvashtra  Bombay Sappers and Miners Colours: blue and Maroon The Bombay Sappers and Miners built the Elphinstone Road Station Bridge in three months and all Mumbai is agog. We as a people would not be surprised at the speed and quality of …

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BEST Buses through the Years — a Short History of BEST

BEST buses, years of a Double Decker driving down Marine Drive, a bunch of us crowding the front seats meant for a mere two, top deck, breeze blowing our hair away, eyes scrunched against its onslaught, teen years and BLISS. Whether it was the ‘C’Remember Mumbaikar’s favourite ride in his …

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INDIA’S FOREIGN POLICY— FROM CHANAKYA TO MODI

Aparna Pande’s new book, launched last week at a function at the  Observer Research Foundation on August 5, ,traces the evolution of  India’s Foreign Policy all the way ‘From Chanakya to Modi’ today. It is a book that Aparna has dreamt of writing for a long, long time and a book that we as individual citizens of India have wanted to read for an equally long time: factual, intelligent, and objective elucidation of India’s position on the globe and in the Global Political World; the events, circumstances and people that caused this position and policy—India’s Foreign Policy.

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Game of Thrones Season 7

https://youtu.be/1Mlhnt0jMlg Mumbai, 19 July, 2017: Hotstar, India’s leading video-on-demand platform, and the exclusive online destination for award-winning HBO content in India, launched the highly anticipated premiere of Game of Thrones Season 7 on Monday, 17 July. The first episode of the new season was available for audiences to view within minutes of its US telecast, under the Hotstar Premium service.  In response to the burgeoning audience for international content in India,  Hotstar has partnered with the world’s largest studios, like HBO, Disney and Showtime, to bring the  most celebrated international movies and shows to India.  Game of Thrones is the world’s most avidly watched and anticipated show,  with immense excitement and conjecture preceding every season premiere. Unfortunately, it  is also the most illegally downloaded show in the world, despite the content being legally distributed, globally,  by its creators.    Taking a humorous lens to this, Hotstar has launched a bold marketing campaign, intended to upend the behavior of illegal downloading. Titled ‘Torrents Morghulis’, a play on ‘Valar Morghulis’, as fans of the show will instantly recognize, the theme translates to ‘All Torrents Must Die’. The campaign lightheartedly highlights the trouble people put  themselves through for finding and downloading illegal content, and how redundant these pains are in  the current day and age where shows are readily available, at the user’s fingertips. Leading with the promise of ‘Minutes after America, hours before Russia’, the  campaign takes Torrents head on with 4 TV commercials, an outdoor campaign in key cities,  and high impact digital activation. The films features two characters, one, who still labours  through the process of procuring his content illegally, and another, who’s got a Hotstar Premium  subscription and is  able to enjoy the Game of Thrones experience the way it is meant to be –  available to watch with the world, ad-free, unbeeped and unblurred.    Based on George R.R. Martin’s best-selling ‘A Song of Ice and Fire’ series, Game of Thrones has run for six extremely acclaimed seasons and holds the record for the highest  Emmy wins for any Primetime TV show. Watch Game of Thrones Season 7 immediately after the  US telecast,  Monday 17th July onwards, on Hotstar – http://www.hotstar.com/tv/game-of-thrones/8184    About Hotstar:  Hotstar is India’s largest premium streaming platform with more than 100,000 hours of drama and movies in 9 languages, and coverage of every major global  sporting event. …

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